Technological Readiness Of Companies In The Nature Tourism Sector With A Business Acceleration Approach: A Bibliometric Review

Jhoanna Rodriguez Martínez, ; Yeime Leandro Muñoz Serna, ; María del Pilar Jara Vargas,

Synopsis

This paper presents a bibliometric analysis of technology readiness levels (TRL) within the nature tourism sector in Santiago de Cali, with a particular emphasis on business acceleration. The study is grounded in a comprehensive review of relevant scientific and technical literature, sourced from various academic publications and bibliographic databases, including Scopus.

The research investigates how companies in the nature tourism sector in Santiago de Cali are adopting and adapting emerging technologies to enhance their competitiveness and sustainability. Through the analysis of bibliometric trends, the study identifies research patterns, key thematic areas, and significant academic contributions related to technology maturation and business acceleration in this specific context. Furthermore, it examines the temporal evolution of the research, highlighting recent developments and identifying potential areas for future exploration by mapping the relationships between various topics and concepts related to technology maturation and business acceleration in nature tourism.

This bibliometric analysis offers a comprehensive and up-to-date overview of the current state of knowledge in this field, providing researchers, professionals, and policymakers with a foundation for a deeper understanding of the challenges and opportunities linked to the implementation of advanced technologies in nature tourism companies in Santiago de Cali. The ultimate aim is to drive innovation and foster business development in the region.

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Published

October 8, 2025

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How to Cite

Rodriguez Martínez , J., Muñoz Serna, Y. L., & Jara Vargas, M. del P. (2025). Technological Readiness Of Companies In The Nature Tourism Sector With A Business Acceleration Approach: A Bibliometric Review. In M. Avendaño Avendaño & S. R. Mondragón Arévalo (Eds.), Organizational Culture from the perspective of ethics and technology (pp. 147-174). Sello Editorial UNAD. https://doi.org/10.22490/UNAD.9786287786615.9