Design of a path of entrepreneurship based on the socioeconomic diagnosis of informal sellers in commune 1 of the municipality of girardot

Sugey Johana González Castañeda, ; Juan Carlos Cuadros Gómez, ; Juan Carlos Oviedo Barreto, ; Yeny Astrid Leiva Ramírez,

Synopsis

This research pretends to diagnose the socioeconomic conditions of the informal peddlers of Commune 1 in the Municipality of Girardot and, in addition, to design an entrepreneurship route for the municipality, taking into account that there are no actions, programs, or information related to the guidelines to be considered in the process of undertaking a formal economic activity, which at the same time contributes to the social and economic development of this population. In the Municipality of Girardot, there are more than 1,250 people who work as peddlers, for whom a census is currently being carried out to determine whether there has been an increase or decrease in these figures. However, this research presents different reasons why it is important to begin efficient and effective work that enables the socialization of projects, programs, and incentives provided by institutions to support entrepreneurship in the region. The objective of this research is to design an entrepreneurship route based on the socioeconomic diagnosis of street vendors in Commune 1 of the Municipality of Girardot, in order to demonstrate that the design of lines of action is the only way to articulate the Government, control entities, the productive sector, and academia for the strengthening of entrepreneurship among this population and for the economic and sociocultural development of the municipality.

Author Biographies

Sugey Johana González Castañeda, Universidad Nacional Abierta y a Distancia

Especialista en Gerencia Estratégica de Mercadeo. Universidad Nacional Abierta y a Distancia (UNAD). 

Juan Carlos Cuadros Gómez, Universidad Nacional Abierta y a Distancia

Maestría en Administración de Organizaciones. Universidad Nacional Abierta y a Distancia (UNAD). 

Juan Carlos Oviedo Barreto, Universidad Nacional Abierta y a Distancia

Especialista en TIC aplicado a la Educación. Universidad Nacional Abierta y a Distancia (UNAD). 

Yeny Astrid Leiva Ramírez, Universidad Nacional Abierta y a Distancia

Máster en Dirección y Administración de empresas (MBA). Universidad Nacional Abierta y a Distancia (UNAD).

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Published

November 4, 2022

How to Cite

González Castañeda, S. J., Cuadros Gómez, J. C., Oviedo Barreto, J. C., & Leiva Ramírez, Y. A. (2022). Design of a path of entrepreneurship based on the socioeconomic diagnosis of informal sellers in commune 1 of the municipality of girardot. In Challenges and Trends for the Sustainability of Organizations in Scenarios of Uncertainty (pp. 37-66). Sello Editorial UNAD. https://doi.org/10.22490/9789586518352.02