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Martínez Avella HA, Tejedor Rodríguez AM, Sanabria Pérez IE. Assessment of Marketing as a Dimension and Its Subdimensions in the Automotive Parts and Bodywork Industry in the Centro Province (Tunja), Sugamuxi Province (Sogamoso), and Tundama Province (Duitama). In: Opportunities and Challenges for Competitiveness in the Metalworking, Auto Parts, and Auto Body Repair Sectors in Boyacá [Internet]. Colombia,CO: Sello Editorial UNAD; 2025 [cited 2026 Nov. 2]. pp. 155-76. (Administrative, Accounting, Economic and Business). Available from: https://libros.unad.edu.co/index.php/selloeditorial/catalog/book/318/chapter/2646