MARTÍNEZ AVELLA, H. A.; TEJEDOR RODRÍGUEZ, A. M.; SANABRIA PÉREZ, I. E. Assessment of Marketing as a Dimension and Its Subdimensions in the Automotive Parts and Bodywork Industry in the Centro Province (Tunja), Sugamuxi Province (Sogamoso), and Tundama Province (Duitama). In: Opportunities and Challenges for Competitiveness in the Metalworking, Auto Parts, and Auto Body Repair Sectors in Boyacá. Administrative, Accounting, Economic and Business. Colombia,CO: Sello Editorial UNAD, 2025. p. 155–176.