MARTÍNEZ AVELLA , H. A.; JURADO FONSECA, K. D.; SANABRIA PÉREZ, I. E. Analysis of the fruit and vegetable sector in Colombia: Sustainability and Technological Advances. In: AVENDAÑO AVENDAÑO, M.; MONDRAGÓN ARÉVALO, S. R. (Eds.). Organizational Culture from the perspective of ethics and technology. Administrative, Accounting, Economic and Business. Colombia,CO: Sello Editorial UNAD, 2025. p. 261–278.